Thursday, January 24, 2008

What To Look Out For When You Join An Affiliate Marketing Program

So you have built your website, and now you are interested in the high income potential of affiliate marketing and are wondering which of the many programs to join.
Well, first and foremost try to become an affiliate with a reputable company; it will provide you a great learning experience in the field of internet entrepreneurship. It sounds obvious, but joining the first company that comes your way does not serve any purpose.
You have already created a website, which means you have great research capabilities. So utilize those skills when you research the company whose product you are thinking about promoting. Many online businesses prefer to market their goods through an affiliate network management company; it makes the technical and administrative procedures related to affiliate transactions easier.
Now an affiliate network company coordinates the relationship between a business and its affiliates. The merchants belonging to different fields of business are the clients of these affiliate network management companies. The networks recruit and place affiliates in the different affiliate programs.
What it means to you is that you often have a choice of applying for affiliate participation in two different ways. Either you join the program through the affiliate network, or you go directly through the affiliate opportunity link on the merchant's web site. It is here you will find the instructions about how to apply for participation in the affiliate program of that company. There will be an application form that you will need to fill out.
Now you are provided with an agreement which you have to read carefully to learn about the rules and terms of the business and about how and when you can expect to get paid commission on any sales you make. There are certain issues you should take good care of. Do some research to ascertain the credibility and contact details of the business. A quick method is to run a search of the business on Google.
You can also join forums related to your field of business and ask questions about the company you are interested in. Active forums usually supply a lot of feedback, especially if somebody has had a problem with that particular company! Remember, though, that every opinion you hear may be biased. A company is not necessarily a "scam" because an anonymous forum writer with a grudge says it is! As a member of the Affiliate Program, you will be provided with special link codes, banner ads and so forth to link the business website.
As you promote the program or the website the specially coded links are there to take care of the technical aspects of tracking, reporting and commission calculations. So as an affiliate you have to make sure that these links are supplied to you in a proper manner because your referral will be credited only when they will reach the merchant's website through these specially formatted links. It would be a wise decision on your part if you keep a track on your progress through affiliate network reports. Keep in mind that the more you learn about an affiliate company's products and practices the better informed you will become and the more confident you will be when you promote the company. If the affiliate program also allows you to recruit a sales team, your knowledge will be an invaluable recruiting resource and will provide your growing team with the help, encouragement and inspiration they will need to succeed.

David Hurley writes articles on Internet marketing strategies. Get his free Internet marketing tips newsletter at: Grasp-The-Nettle.com.

No comments: